At AmCham, we believe staying at the forefront of technological innovation is key to competitiveness. Our Digitalization Working Group is committed to exploring innovative solutions, with AI high on the group’s agenda.
Our mission is to promote business efficiency in Hungary by supporting companies in their digital transformation and advocating for policies that enable a competitive and resilient digital ecosystem. We create opportunities for knowledge sharing and partnerships, and aim to strengthen US-Hungarian business relations by extending cooperation into the field of digitalization supporting faster technology adoption and innovative solutions.
The Digital Working Group is led by Imre Somogyi, CEO of Attrecto.
To join, please contact the relevant Policy Officer (see contact at the bottom of the page).
Highlights of 2025
- AmCham Digital Impact Day 2025: Staying Ahead in the Age of AI - May 28
What does it take for businesses to stay ahead in the digital race? That was the central question AmCham Hungary addressed at its Digital Impact Day, where leaders from business, government, and technology came together to explore how digitalization and AI are transforming the global economy—and what it means for long-term competitiveness.
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Accelerating Innovation with Generative AI - Digital Working Group Meeting - May 21
AmCham's Digital Working Group meeting on May 20 featured Gergely Kiss, Co-Founder and Board Member of Attrecto, who shared practical insights on how generative AI can accelerate innovation in large enterprises. Participants explored how AI tools can go beyond automation to support rapid idea testing and data-driven decision-making, helping innovation teams streamline product development and reduce time-to-market. -
Becoming AI Competitive & Compliant: AmCham - EY meeting initiated by AmCham’s new Digital Working Group - March 25
On March 25, AmCham, in cooperation with EY, hosted a highly informative meeting to discuss the upcoming AI Act and its implications. The event featured distinguished guest experts Dr. George Tilesch, Chief AI Expert at EY AI Confidence, Dr. Adrienn Piskóti, Senior Lawyer, EY Law, responsible for data protection and digital law, and Áron Badinszky, AI Regulatory Expert, who provided an overview of the AI Act regulation, along with the challenges, obligations, and opportunities it presents for businesses.
