Patron Interview: Christopher Mattheisen, GM of Microsoft
- June 25, 2019
Why is Hungary a good place to do business?
Christopher Mattheisen: Hungary has every condition to become a highly developed digital country and catch up with the digital forerunners of Europe. Hungary’s economic growth rate has exceeded European average for many years now and it may keep up this pace in the future by digitization and giving momentum to industrial revolution 4.0. To help the country realize opportunities, we serve our clients as sherpas in their pursuit to reach peak at digital transformation. Due to the expertise, consultancy and installation services we provide, our customers and Microsoft contribute to Hungarian GDP by about HUF 300 billion every year.
What would you like to see change to improve the business climate here?
CM: Experience shows that digital transformation in general can be enhanced by state-run organizations leading the way by example. Therefore, we would welcome new development projects in public service like the one we saw in public administration with the launch of the central electronic web portal. Surveys also show that business managers view digitization and especially AI as excellent tools to inspire staff, enhance efficiency and find new business opportunities. We expect businesses in Hungary to apply technology in an increasing number so that they can maintain competitiveness in the long run. Lastly but not least, we are determined to eliminate digital illiteracy and make sure that we are educating students who will grow into adults that understand the digital world. The best professionals can be shown as role models for young people, who we can help benefit from affordable internet access and broadband networks across the country.
What do you most value about being an AmCham Patron?
CM: It is much easier to introduce new technology than convincing people to use it in their daily routine. Otherwise, they simply cannot leverage the opportunities and benefits of digitization. I think, AmCham is a great platform to raise awareness of why transforming corporate culture is as important as technological change itself. A lot have changed in the last 25 years in Hungary since Microsoft established business here, but one thing remained unchanged: we still work for a more developed Hungary and a better world, and AmCham is still our staunch ally in pursuing that.
Microsoft (Nasdaq “MSFT” @microsoft) enables digital transformation for the era of an intelligent cloud and an intelligent edge. Its mission is to empower every person and every organization on the planet to achieve more.
This interview appeared in the July 2019 issue of Journal, AmCham's official magazine. To access all issues of Journal, please click here.