Performance at the Limit: Business Lessons from Formula 1 Motor Racing

About the event:

Formula 1 racing is the pinnacle of motor sport in terms of technology and innovation. While this is displayed at each race, it is the organization and people behind it who design, develop, and perform each day that make the difference between a podium finish and being at the back of the racing grid. It is also a $3 billion global business featuring 21 races in 21 countries across 5 continents and is the most watched annual sports series in the world.
Finding ways to create and sustain exceptional levels of performance is a challenge that leaders face in every business. One way this can be addressed is by learning from other industries, in particular ones which distill the essence of how to surpass the competition through consistent, outstanding performance.
In a presentation including videos and photos, Ken Pasternak will discuss how Formula 1 teams work and why their activities are relevant to all organizations competing in changing and difficult times.

Event details:

Date: Friday, March 29
Venue: Hotel Moments Budapest, 1061 Budapest, Andrássy út 8.
Time: 09:00-10:30 (Registration starts at 08:30)

Participation fee: AmCham members in good standing: 10,000 HUF + VAT/person; Non-members: 15,000 HUF + VAT/person.

The event will be held in English without translation.

About Ken Pasternak:

Ken’s unique background combines experience in executive development, management consulting, institution building and corporate banking. He has lived in six countries and worked with executives in the public and private sectors around the world. In his speaking engagements and workshops Ken focuses on building high performance organizations through visionary leadership, team effectiveness, creating a winning culture and improving cross-cultural understanding.

Prior to his more than twenty years in consulting and teaching, Ken was Director of Education and Training for the European Bank for Reconstruction and Development (EBRD) in London; and before that he was Vice President at Citibank where over an 18-year career he was based in New York, London, Helsinki, Istanbul, and Brussels.

He has taught on Executive MBA programs at the Trulaske School of Business at University of Missouri, Aalto University (Helsinki), Koç University (Istanbul) Copenhagen Business School and lectured for Wharton Business School in Abu Dhabi.

He is the co-author of Performance at the Limit, Business Lessons from Formula 1 Motor Racing (2005) published by Cambridge University Press which served as inspiration for an eight-part BBC World television series (2007), “Formula for Success.” The third edition of PATL (2016) is available in Japanese, Turkish and shortly Chinese. Ken is also the co-author of Managing Your Strengths (2002) which discusses Life Orientations® as a practical methodology for gaining better self-understanding and developing successful strategies for improving one’s effectiveness with others.

Ken has been a member of the International Council of the American Management Association, the Academy of Management, and the Association for Talent Development.

He is a graduate of Yale University (1973).

For more information please go to

How to register:

To guarantee your seat, please register on-line (please log in first) or by e-mail to by Tuesday, March 26. Registrations are accepted on a first come, first served basis. Please be informed that from non-members we accept payment in advance only. Written cancellations made by March 26 receive a full refund. Late cancellations or “no-shows” will be charged.

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Event information

Friday, 29 March, 2019
Registration: 08:30 - 09:00
Time: 09:00 - 10:30

Hotel Moments Budapest, 1061 Budapest, Andrássy út 8.

AmCham members in good standing: HUF 12700 /person; Non-members: HUF 19050 /person

Participation fee includes VAT and a light breakfast.
To guarantee your seat, please register on-line (please log in first) or by e-mail to by Tuesday, March 26. Registrations are accepted on a first come, first served basis. Please be informed that from non-members we accept payment in advance only. Written cancellations made by March 26 receive a full refund. Late cancellations or “no-shows” will be charged.

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